Increase engagement with your followers and look into getting business via social media with our exclusive tips.
Drive traffic to your website and get visible to potential clients with our top-tips about content!
Target Market Worksheet
Analyse and identify your target market with our worksheet and define who you will cater for with your home staging services.
Welcome to the Home Staging Journey online course by the Home Staging Association!
This course is part of the Home Staging Journey series, which aims to bring you everything you need to know to run a successful staging business, from the admin and management side of it, through to sales, logistics and of course, the actual staging and styling - so please make sure to check out our next modules of the Home Staging Journey.
A good marketing strategy is the real deal maker or breaker when it comes to any business.
We think it’s safe to say that marketing is the underrated most valuable player when it comes to promoting your activity.
Once you have a great business plan, are confident in what your target market is and understand your brand you might be thinking that you’re set and ready to go… wrong!
That’s when a good marketing plan comes to the rescue and will make your brand stand out.
We will teach you valuable offline and online marketing tools that will make you feel more satisfied with your potentiality to promote your brand and engage with clients in a successful way.
These days it’s all about knowing how to engage and keep potential buyers interested not only in your home staging project but also in your own business as a whole so that they will know who to turn to when in need.
Don’t forget to check out the extra resources and guides available for download before completing the module!
Identifying Your Target Market
And more: extra resources and guides for you to download
Founder of the Home Staging Association UK & Ireland, Paloma is also the Vice President of the International Association of Home Staging Professionals in Europe.
An entrepreneur at heart, having started businesses since the early 2000’s, Paloma believes in empowering people through knowledge, education and support. She is passionate about educating people and has organised several Home Staging events, in the UK and abroad, focusing on helping professionals with their businesses and promoting the Home Staging industry.